Duston McGroarty
04-03-2011, 09:35 AM
I help my Dad with the internet marketing for his web site
and I thought it would be very beneficial for everyone here
to see how easy it really is to build a HUGE email list.
The biggest problem most people have when building a list
is time. It doesn't happen overnight. My Dad's been building
his list for about ten years now.
But every one of his subscribers are loyal and anytime he
sends an email out... it gets open and read (including the
sales messages!)
Here's the simple blueprint (there's really no secret here):
1 - Create an awesome, gotta have it, really cool gift to give away.
This needs to be a no-brainer for people to give away their
email address.
2 - Create a squeeze page where people can opt-in to get your gift
3 - Start driving traffic to that squeeze page...I know, easier
said than done. Check out my signature below, I have a cheat
sheet detailing all the free ways we drive traffic to our page
and I also give away my squeeze page that got a 58% opt-in rate
4 - Use an autoresponder email-marketing service, we use Aweber,
and create a series of auto-responder messages that provide
valuable content to your subscriber. Sneak in a little sales message
too... should only be a line or two.
5 - Don't structure your email around what you're selling. It should
always be about content or something your giving away. Trust me,
the sales message will get read but you have to get them to open
the email first. If they know all you send are sales pitches... they'll
stop opening your emails.
That's it! I told you there are no secrets. The key is sticking to it and
not getting too anxious. Keep feeding them great content and they WILL
buy from you eventually. We have people on our list that it took 1,500 days
before they purchased from us. That's like five years! But we made the sale!
and I thought it would be very beneficial for everyone here
to see how easy it really is to build a HUGE email list.
The biggest problem most people have when building a list
is time. It doesn't happen overnight. My Dad's been building
his list for about ten years now.
But every one of his subscribers are loyal and anytime he
sends an email out... it gets open and read (including the
sales messages!)
Here's the simple blueprint (there's really no secret here):
1 - Create an awesome, gotta have it, really cool gift to give away.
This needs to be a no-brainer for people to give away their
email address.
2 - Create a squeeze page where people can opt-in to get your gift
3 - Start driving traffic to that squeeze page...I know, easier
said than done. Check out my signature below, I have a cheat
sheet detailing all the free ways we drive traffic to our page
and I also give away my squeeze page that got a 58% opt-in rate
4 - Use an autoresponder email-marketing service, we use Aweber,
and create a series of auto-responder messages that provide
valuable content to your subscriber. Sneak in a little sales message
too... should only be a line or two.
5 - Don't structure your email around what you're selling. It should
always be about content or something your giving away. Trust me,
the sales message will get read but you have to get them to open
the email first. If they know all you send are sales pitches... they'll
stop opening your emails.
That's it! I told you there are no secrets. The key is sticking to it and
not getting too anxious. Keep feeding them great content and they WILL
buy from you eventually. We have people on our list that it took 1,500 days
before they purchased from us. That's like five years! But we made the sale!