Has anyone tried mobile media in their business marketing? If so, I would like to hear your success stories. If not, I would like to hear why?
Has anyone tried mobile media in their business marketing? If so, I would like to hear your success stories. If not, I would like to hear why?
I'm working on building a few simple iPhone/iPad apps. Is that the type of thing you are talking about? Or do you mean integrating platforms like Foursquare into some kind of promotion?
Or even still do you mean as in outside advertising like billboards and billboard trucks?
I mean the use of text message advertising to maintain communication with current as well as future customers. This method could be used in conjunction with other advertising techniques, but it is a way of capturing a list ofcustomers that want to hear from you.
No, I definitely don't do that , nor have I ever thought about it. Probably not a good fit for my business.
Do you mind if I ask...what business are you in?
Text the Word LeslieDavis to 90210
To Get My Mobile Business Card
Connect with me on facebook: http://izi.gg/gomobile
I do Wordpress Websites, Service and Support....and some other web stuff.
I suppose it would be okay where the cellphone owner has given permission for you to send them advertising text messages, but as soon as you refer to "future customers" it sounds a lot like spam. And you would lose me as a customer straight off no matter what you were selling.
What I mean by "future customer" is someone who has texted in to get sales discounts, but has not bought from you previously. Cellphone owner must always opt in to receive messages with the program I use, and they are free to stop receiving messages at anytime.
Text the Word LeslieDavis to 90210
To Get My Mobile Business Card
Connect with me on facebook: http://izi.gg/gomobile
Opt in = Good.
Opt out = Bad.
So I would imagine that your key client demographic is retail, hospitality, and travel. And their demographic is 18-30, and more female than male... maybe by 10% or so.
At least that is my perception of why would best benefit from and participate in text marketing.
Am I wrong?
Bookmarks